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10.0 Features

Raising the bar in web analytics

SageAnalyst 10.0 is here, and the thoroughly enhanced product continues to raise the bar in web analytics capability. The new release comes loaded with a new navigational format, and unrivaled features, functionality and reports that deliver powerful insights crucial for business success.

A hosted, subscription-based solution, SageAnalyst 10.0 is entirely data source-independent, aggregating data from multiple online and offline sources. 10.0 utilizes a simple tagging process, log file analysis, or a combination of both, depending on your requirements. Even complex implementations go live within days.

Content Analysis
Content is the most important aspect of your website, and SageAnalyst gives you perspective on what’s working and what’s not – at a glance. Visual representations of the performance of specific real estate on a page by page basis gives you an instant glimpse of what areas are attracting visitors, so you can know what content is driving visitors through your site. SageAnalyst also provides a global perspective on content by measuring navigation, as well as cross-promotion of visitors between pages and content areas, so you also know top-performing content to push visitors from low to high-value areas.

Visitor Analysis
With SageAnalyst, you’ll get the best understanding of your visitors, without exception. SageAnalyst’s ability to combine any registration or survey data – such as gender, age or occupation – with behavioral data, to any degree of specificity, gives you the best possible picture of your visitors. Use this information to tailor your content to be its most effective, which translates to more conversions.

Navigation Analysis
SageAnalyst provides you the most comprehensive navigation analytics so you can make the best decisions with your online real estate. SageAnalyst provides deep insight into the workings of online processes such as registration, shopping cart usage and checkout. You can optimize the rate at which visitors convert to customers, members or subscribers by understanding what paths are traversed, what leads to conversions, and where visitors opt in – or drop out – along the way. SageAnalyst’s affinity reporting reveals trends and patterns between pages and content areas, including which products sell together, which content is viewed together and which processes are most likely to produce similar results.

Customer Profiling
The ability to profile and market to specific customer segments is the key to effective marketing. SageAnalyst offers the most sophisiticated visitor profiling capability on the market, incorporating registration and survey information, site behavior, geography, or any combination thereof, to discover and profile your most valuable customer segments, based on any commonalities you deem important. You can then tailor your content to suit their specific preferences and purchasing habits and deliver the kinds of messages they’ll find intriguing.

Campaign Analytics
SageAnalyst gives you a complete picture of what your campaigns are yielding. You’ll know, in detail, what is working and what isn’t for all forms of campaigns, from email marketing and banner ads to keyword buys and affiliate programs. Review and thoroughly understand response rates and any other metrics you find important, so you can optimize your marketing spend and get smarter about your offers over time.

Search
SageAnalyst measures the most searched-for terms for your internal search engine, so you can easily identify the hottest topics of visitor interest and develop content in response to visitor demand.

IMDR
A patented SageMetrics technology that has received numerous technical commendations, IMDR allows SageAnalyst users to cross-section multiple data dimensions such as content (products, business, entertainment, etc.), visitor profiles (behavioral, registration-based) and geography (North America, USA, New York, etc.), with the product's reports, for powerful holistic views of all the data crucial to your business success. Most available solutions promise – but don’t deliver – such extensive flexibility in analyzing data.

Robust custom reporting
Define and create any variety of custom reports that are relevant to your specific online business objectives and initiatives with SageAnalyst’s Report Builder.

Data integration
SageAnalyst integrates data from multiple online and offline sources, so you can effectively ‘close the gap’ between all your data, for a full, 360 degree view of all your marketing initiatives.







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